



| On the assumption that you are the the controlling mind for the enterprise we start by asking what your objectives are. We then use them to produce your business plan by taking your dream and putting it into written form. Part of the benefit of this is that as well as producing a business plan it means that a second set of eyes are seeing the strengths and weaknesses of your plans. Operating a business can be a lonely affair and part of the objective of a business plan is to help the operator to see the wood from the trees. |
| Once completed the business plan serves the
twin purpose: A written picture of the business and an estimate of its future prospects, both strengths and weaknesses. Secondly an estimate of how much money the business needs to borrow and a calculation of how this can be paid back. |
| Business’s come in all shapes and sizes and business plans should be tailored to reflect this. A Complete Business Plan will include: |
| Executive summary. This is a description of the business and where you wish to take it. Also included is how much money you expect to borrow and how you expect to repay it. |
| General Business Description. This is a more in-depth description of your business and the industry it is in. It should also be stated weather you are a sole trader, a Partnership or a Limited Company. |
| Products & Services. This will look in depth your product or service. We will look for your U.S.P. and examine your price structure. |
| Marketing plan. Here we look into who your potential customers are and which methods are best to sell to them. |
| Sales Forecast. This is done on a spreadsheet to prepare a month by month projection for 12 months it may be advisable to do two forecasts, one for the best and one for the worst case scenarios |
| Operation Plan. This describes what is to be done, where it is to take place and what this will cost to do this. It should also cover all aspects of Credit Policies |
| Management & Organisation. A description of who is to run your business and what are their qualifications. As well as formal qualifications it is important to show what practical experience of the industry you and your associates have. |
| Financial Statement. You may well need to earn your living from the business and you could find it a useful exercise to see just what your needs are and is your business likely to meet them. |
| Start-up Expenses and Capitalisation. Plan what it will cost to set up the business and let you trade before you start to take in any money. |
| Financial Projections. These consist of a 12 month profit & loss projection, a 48 month profit & loss projection if required, break-even & cash flow projections and a balance sheet. As part of the break-even calculations we would work out how much you would have to charge to make your business pay and if you wish supply recommended prices. |